Last Week, I Lost A Deal

And still, I won––somehow. 

The 2-sentence story:

They found someone who’d worked for their competitors.

Therefore, he had all the insights and connections.

How do you compete with that? 

You don’t, no matter how good your rapport is. 

Still, I won something––making my positioning so much better.

The slides I had prepared forced me to distill the latest version

of how I position myself and how I’d approach the project.

I incorporated the latest feedback from our discovery calls.

That’s how it felt fresh and relevant, vs. recycling something old.

I then also took the insights from our last strategy & negotiation

meeting.

The reward?

I polished my website and my LinkedIn profile (for the 100th

time) and landed 3 new leads since––one was a warm intro

from them.

The message here (of course, I also would’ve taken the $$, and

I'll get it from elsewhere): don’t become lazy in your thinking.

Always tweak, never recycle yourself.

That’s how your blade stays sharp.

In biology, standstill means death.

Do you think sales is different?

––

P.S. If you liked this post, please hit like, comment or share.

I have many silent readers––which I love––but the algorithm 

won't know that you found this useful. 😉 THANK YOU!

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Compounding Human Levers (My AMA W/ HSE)

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Don’t Treat Clients Like Raw Eggs