Why You Should Sell Bigger
Larger deals take the same effort as smaller deals.
So why would you sell smaller?
Because you’re probably scared to think bigger.
That’s also how I was raised:
→ "Don’t be too greedy"
→ "German humbleness"
→ “Be happy with what you got”
What a bunch of bullshit. 🤡
The higher your ACVs, the fewer deals you need.
Smaller deals still mean stakeholder management, dealing with paperwork, and going on Zoom calls.
You might as well make that worth your time.
That is how I went from $25K peanut deals to my first 6- and then 7-figure deals and discussing multi-million USD deals.
Thinking big means thinking practically first.